Media and Trial Consultancy

Phoenix Arizona Media & Trial Consulting Attorney

At the Doerfler Law Firm, we use our experience with high-profile trials to develop a media relations and trial strategy. We focus on making sure that the story told at trial is the story listeners actually hear. We prepare witnesses so they can relate their account of events clearly and convincingly. We carefully control how the case is described in the print and on-air media. We research the attitudes of potential jurors, conducting focus groups and mock trials to learn how to best present the case. Our attorney uses research skills developed over many years to identify "hot-button" issues that may arise. Contact our Arizona media and trial consulting attorney. Call the Doerfler Law firm at (602) 349-6400.

Witness Preparation

Marketing and media awareness play a large role in modern litigation. If your testimony suffers from stage fright, jitters or confusion, TV-savvy jurors may mistake it for lack of sincerity and untruthfulness. The Doerfler Law Firm, often with our partners at Olympia Conceptual, can prepare you to tell your story in a clear and coherent message, and to “stay on message.”

Media Relations

While it is usually to a client's advantage to keep a case out of the press, that is not always possible. The Doerfler Law Firm and its partners can provide you with the public relations skills you need to present a strong image to the press.

Focus Groups and Mock Trials

Perhaps the most frightening thing about a trial is leaving your fate in the hands of twelve strangers with prejudices, biases, and preconceptions. These biases sometimes lead a jury to ignore the evidence and the arguments of counsel. Public relations and jury consulting provide a solution to this dilemma. We conduct focus group surveys that uncover the prejudices that your case brings up for potential jurors. Our defense counsel consulting services help level the playing field. Contact a knowledgeable trial strategy lawyer to help develop a public relations approach that best presents your case.